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It's not all digital, Millennials want print

January 12, 2016   /   By Michael Cohen

Aaron Manogue, Marketing Manager at Omnipress:

Now with the emergence of Millennials in the workforce, yet another dilemma faces each and every one of you. How does the largest generation currently in the U.S. workforce ... want to consume these valuable resources?

That’s why we conducted some in-depth research to find out just how exactly they prefer to consume educational materials, and the results were truly interesting, and will probably surprise most readers. A generation that has grown up most of their lives in the era of the internet, computers, and digital content, still hold a very high value for print and in some important cases even prefer it.


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