Mark Sweney writing for The Guardian: Nicholas Coleridge, international president of Vogue to Tatler owner Condé Nast, said that content on a tablet or iPad cannot match the experience of that “magazine moment”. “It is very hard to replicate the physical allure of a luxury magazine on other platforms,” he said. “[It is] something to […]
Sue Todd at Mediatel Newsline: Our bias for the new and unfamiliar of course varies by individual, but I won't be the first to say that the media and advertising community (and I include myself in here) also thrive on the new. […] What if our collective bias blind spot is having a profound effect […]
