Peter Batchelor gives a designers point of view about the future of print at Graphical Communicator: Thus upturn in print has got me thinking about commercial print, and the direction it is going. Despite many, mainly digital, commentators predictions of gloom, it appears that Print Isn’t Dead. So much so that there is now a […]
Well, if Facebook's Instant Articles isn't the answer, what's an alternative? Blendle, the micro-payment digital newsstand from the Netherlands, is starting a 10,000 user/20 publisher beta test in the USA. It's a concept that hasn't caught on in the past, but Blendle hopes its combination of simplicity, solid recommendation engine, and no question refund policy will […]
Greg Krehbiel writing for his The Krehbiel Report on Publishing: I’m still in Facebook detox right now, so take all this with a grain of salt, but I predict that in a few years publishers will look back on “Instant Articles” the way many of them currently look back on their decision to put content […]
Tony Silber at Folio: As a business, print magazines complete the 360-degree access to buyers that advertisers need. Print magazines are best at producing an important part of the buying cycle—brand development and awareness. Magazine brands really are cherished, but they're not cherished like quaint old 1930s brands, long gone but evocative of a time […]
Conrad Lumm at Publishing Executive: Your team’s been sinking hours a week into Pinterest (or LinkedIn, or Facebook, or Twitter, or Vine). You’ve gotten three comments: one generic “Nice photo” from a bikini-clad person in Miami who comments on thousands of posts a day, one from your cousin (a social media early adopter), and one […]
Aleks Eror discusses the upcoming documentary, Graphic Means: Pre-digitization, graphic designers had to use scalpels and tracing pads and huge pieces of industrial machinery that look like the sort of things used to make cars, in a process that demanded such precision it’ll make your hands sweat just by looking at it. I'm looking forward […]
